OUR WORK

From healthcare and transportation to education, real estate, hospitality and tourism, these organizations turn to MBPR for thoughtful counsel, creative ideas and measurable results.

WORK IN ACTION

McNeely Brockman Public Relations helps organizations shape how they are seen and understood through strategic communications, media relations, branding and design.

Western Governors University

Western Governors University is bridging the nursing gap. They’re pioneering AI as they’ve done for online education. These are a few of the stories we’ve helped WGU tell, boosting their visibility in major media markets, including Nashville, Orlando and Atlanta, and across the Southeast. MBPR drives proactive media outreach and strategic thought leadership approaches that ensure WGU leaders and graduates are making their mark in health care, technology, AI, education and other industries filling workforce needs.

Services:

Strategic Counsel
Media Relations

Friends Life Community

In a stone house surrounded by tall trees tucked away on Granny White Pike, the Friends of Friends Life Community are picking up their paintbrushes, prepping the Treat Truck, striding on stage and building community that ripples outward. Our MBPR team’s singular focus is to bring attention to the talent of these individuals who every day challenge stigmas and change perceptions about adults with disabilities.

Services:

Strategic Counsel
Media Relations
Community Relations & Outreach

CSX Santa Train

With a little help from Santa, MBPR and CSX create holiday magic for families across Appalachia with the annual CSX Santa Train. From engaging community members online before there’s even a whisper of snow to sharing safe practices for meeting the train to garnering not just local, but international, media attention, we are proud to help carry forward this tradition of more than 80 years.

Services:

Event Planning
Media Relations
Social Media
Community Outreach
Materials Development

Tennessee Education Association

Your volunteer firefighter. Your roller derby teammate. Your coach. Your neighbor and even your friend. Tennessee public school educators stepped in front of the camera, sharing their passion, their pride and who they are beyond the classroom. MBPR and Tennessee Education Association raised visibility of their stories in the communities where they live and work to build trust and foster deeper connections through the “My Passion. My Community. My TEA.” campaign.

Services:

Print, Digital & Social Media Advertising
Media Relations

Tennessee Craft Brewers Guild

Slightly hoppy, aged to perfection, with a smooth finish. Together, MBPR and Tennessee Craft Brewers Guild developed and executed the statewide “Farm to Tap” campaign that raised awareness of local ingredients and encouraged Tennessee craft brewers to use more locally grown agricultural products in their products. We then grew Farm to Tap’s national presence on ag-centered cable network RFD-TV, securing stories that showcased the initiative’s success in educating and bringing brewers and farmers together.

Services:

Strategic Counsel
Media Relations

Safer Tennessee

As they approached the first anniversary of the tragic Covenant School shooting in Nashville, Voices for a Safer TN, a bipartisan group advocating for commonsense gun legislation, wanted to make sure that Nashville continued to remember the families and that media paid attention as conversations again rose in the state legislature. MBPR managed every aspect of Safer Tennessee’s citywide “Linking Arms for Change” event and spotlighted the 12,000-plus Nashvillians who gathered to link arms and let their collective voices carry across the city as a call for change.

Services:

Event Planning
Community Relations
Media Relations
Stakeholder & Elected Official Communication
Materials Development

BRANDING AND GRAPHIC DESIGN
CASE STUDIES

McNeely Brockman's in-house creative capabilities combine the human touch of original design and hand-drawn visuals to create brands, graphics and marketing materials that speak to your message and leave a lasting impression.

Connecting to the Land >

Creating Memories >

Read the O'Sullivans Courthouse Tours case study showcasing McNeely Brockman’s international destination branding and PR.

Cohesive Representation >

Line drawing of hands holding an open newspaper with the text 'IN THE NEWS', representing MBPR's local and national media placements.

Through thoughtful storytelling and strong media relationships, MBPR positions our clients in news outlets that matter to them.

OUR WORK

WORK IN ACTION

Western Governors University

Friends Life Community

CSX Santa Train

Tennessee Education Association

Tennessee Craft Brewers Guild

Safer Tennessee

BRANDING AND GRAPHIC DESIGNCASE STUDIES

BRANDING AND GRAPHIC DESIGN
CASE STUDIES